Hello all,
The past several weeks have been spent updating our web presence in an effort to better connect with our friends and customers. As a web-based business, our on-line gallery at www.cityescapesphotography.com has always been our primary web site - however there are several additional capabilities that we have wanted to provide that required branching out from this site.
Of course, we started branching out about a year ago when I established this blog as a way to share information about the business. However, we also want: a way to provide general announcements directly to people who might not be interested in following a blog that is this general; a place to share snapshots with friends; a way to foster discussions with our friends; and a way to obtain impartial feedback from our customers.
To that end, in addition to this blog, we have created a newsletter using Google groups, and established a company presence on Flickr, FaceBook and BrownBook. Over the next couple of blog entries, I will outline how each of these new activities provides a complementary experience for our friends, and contributes to our overall company strategy for customer engagement. While this information is similar to advice found in several books and articles, it is a condensed description of how those general strategies have actually been implemented in our case. Hopefully, you will find it useful.
Terence
City Escapes Nature Photography
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